WPP company BPG has announced several client wins in the GCC over the last three quarters.
This year BPG, also known as Bates PanGulf, has won brands such as Trojena – The Mountains of NEOM, Wasl, Darna Rewards by Aldar, Uber and Talabat Kuwait.
BPG has also won strategic branding projects for First Abu Dhabi Bank.
Other new business wins include Bank Dhofar, RAKBANK and Sohar International Bank, who just acquired HSBC in Oman.
The new business wins have been supported by expanding mandates from retainer clients such as Ooredoo, Central Bank of Kuwait and Diraya with Kuwait Banking Association, Wooden Bakery, and Domino’s Pizza.
BPG’s social media practice has also expanded w
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