Artificial Intelligence, a.k.a. AI, took the world by storm.
People from every walk of life suddenly had something to say.
AI is surely not the first technology that made its way into the world of content and translation; its mama, machine translation, is still employed till this day in the industry.
However, in the dynamic landscape of modern business, AI is much more promising as it has the ability to learn and improve, and BAB Middle East decided to take the lead.
When crafting content, AI’s brilliance surfaces when it collaborates with our innate human creativity. To resonate, content needs an authentic human touch.
While AI offers the polished suggestions, it’s the human
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