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Campaign Editorial

Anup Oommen

Campaign Middle East appoints Anup Oommen as new editor

Speaking in prompts: The changed creative process of tomorrow

The evolution of film craft in Middle Eastern advertising

Campaign’s ‘On The Record’ Podcast – Future of connected TV with MMS

Calling entries for Campaign’s TV/Video Guide 2024

Tahaab Rais: A crazy little thing called awards

Camouflage Productions is now international

Global veteran CMO Betsey Chung is chair judge for Campaign Global Agency of the Year Awards 2023

Marcomms360 – Sustainability 2024

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THE WORK

STC shifts narrative around the Saudi lost generation

Featured Media The Work VideoNov 15, 2024

Nissan Patrol campaign makes a callback to its heritage

Advertising Creative Featured Marketing The WorkNov 13, 2024

Shantelle Nagarajan

‘Zero-cost’ campaign boosts tourism to Comoros

Advertising Featured News The WorkNov 11, 2024

Shantelle Nagarajan

Bayut showcases real estate agents with TruBroker campaign

Digital Digital Featured The WorkNov 11, 2024

Squatwolf kicks off Dubai store with squat challenges and activations

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

Petal Ads, Lotus Cars drive success, redefine luxury car advertising

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Key insights on YouTube advertising from industry leaders

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Squatwolf kicks off Dubai store with squat challenges and activations

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The latest in UAE’s AI wave: Nukta an AI-enabled digital content platform

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