“When your work makes the shortlist, you’re over the moon. There it is. Sitting alongside so much other exceptional work. Work that makes you proper, proper jealous,” said Rob Hall, Associate Creative Director and Copywriter at FP7 McCann.
“Looking at the work submitted to Cannes this year, it’s on a totally different level. There’s always an aura around Cannes. And every year it seems to outdo itself,” he told Campaign Middle East.
Here are more of his thoughts:
“Now, when FP7 McCann’s shortlists ran into double figures across multiple categories, you can imagine I was lost for words. And as a writer, that’s not ideal!
With 21 shortlists including a Titanium, Highlight Y
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