fbpx
FeaturedMediaPeople

Industry snapshot: Pascal Khazzoum, Fusion5

Pascal Khazzoum, head of social, Fusion5.

How is your agency’s role different today from a year ago?
A common need for brands is to find strategic partners to deliver growth. All brands are adapting their digital marketing tactics to address shifts in consumers’ online behaviours but they struggle to harness their customer data effectively. As a result, brand decision-makers are looking to agencies able to formulate and deliver customer-first strategies. Our focus has shifted from delivering digital efficiencies to delivering commercial results and measurable growth.

Do you sell online? Chances are you do. Join us on March 17th at Campaign Online Briefing event on E-commerce 2021 – Acquisition and Retention to find out how to


To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.