Marketing has quietly become one of the most powerful forces shaping the way we live, shop, and even think. It’s no longer a discipline that follows the product; it defines it. Across sectors, from retail to real estate, marketing has evolved from being a medium of communication to an engine of experience. The best brands today don’t just sell; they create feelings, environments, and emotional moments that make people want to belong.
We are living in what many call the experience economy. Our interactions with products, environments, and services are profoundly influenced by the emotions they evoke. Marketing has become an invisible architecture behind that feeling. Whether it’s the atmo
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
