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VML MENA wins multiple awards at Cannes Lions 2025

"We are incredibly proud of our teams across the MENA region for their achievements at Cannes Lions this year," said Nassib Boueri, CEO of VML MENA.

VML MENA marks a strong presence at Cannes Lions 2025 with several wins and shortlists across impactful regional campaigns.

This year, the prestigious Cannes Lions International Festival of Creativity once again set the stage for some of the most impressive campaigns globally, and VML MENA was no short of that.

VML MENA proudly took home 7 awards, spanning across 2 Silver and 5 Bronze alongside an impressive 10 shortlists, reinforcing its position as a leading creative force in the region.

Among the winning campaigns, “The Shaded Route” and “The Social Feed,” for Hungerstation. In addition to the impactful “Safe at 3AM” campaign for Dubai Tourism.

“We are incredibly proud of our teams across the MENA region for their achievements at Cannes Lions this year,” said Nassib Boueri, CEO of VML MENA . “These awards a


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the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on influencer marketing and the luxury industry, and is also tasked with the brand’s social media presence. Alongside her daily reportage, she produces and edits video content for Campaign’s digital platforms — including Reels, interviews, and behind-the-scenes features. She specialises in capturing how brands build emotional connections with their audiences by prioritising relevance and authenticity through co-creation and storytelling.