The Heinz Trade-Up, running from April 16 to April 20 allows residents the opportunity to use their unwanted ketchup sachets as currency to get a bottle of Heinz ketchup.
With a custom-designed Heinz vending machine placed at Jumeirah Village Circle, Jumeirah Beach Residence, Discovery Gardens and Bur Dubai — Heinz is giving consumers a solution to the involuntary collections of ketchup sachets in kitchen drawers.
According to a recent Heinz survey, 70 per cent of UAE residents have unwanted ketchup sachets at home, with nearly half (48 per cent) confessing they’ve got 5–10 rogue sachets cluttering their kitchens at any given moment. Respondents described the situation as downright
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