2002 or 2022 differ by only one digit, but the difference is a journey of 20 years that simply feels like one day.
Women in the advertising and communications industry, how often have you tried to recall the first day you joined it? When I did, I realised the significant rise of women in leadership and I was thrilled to observe that progress.
‘‘Throughout the growth of the industry, female empowerment and gender equality have risen exponentially.”
Back in 2002, most advertising and communications agencies in the Middle East had male heroes behind their success – from Mark Read, to Tarek Miknas and Fadi Salemeh, to name a few. Adding to this, the fast dynamic of the industry itself
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