E-commerce platform Trendyol has entered into a strategic partnership with digital marketing agency Chain Reaction to spearhead its Arabic SEO strategy in the KSA and the UAE markets.
Following a competitive selection process involving multiple agencies, Trendyol chose Chain Reaction for its tailored and comprehensive SEO approach, which aligned with its vision and objectives. Since its inception in 2010, Chain Reaction has specialised in SEO, social media, and creative services.
“This collaboration is a significant step towards amplifying Trendyol’s presence in the Arab world,” Saif Jarad, CEO of Chain Reaction told Campaign Middle East.
“We are excited to leverage our deep understanding of the local market to drive measurable results for Trendyol in the GCC region,” Jarad added.
Chain Reaction will leverage its expertise to optimise Trendyol’s online presence in these competitive markets, emphasising localisation and performance-driven SEO strategies.
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The digital marketing agency focuses on delivering data-driven strategies that align with client’s business objectives and achieve measurable success in the digital landscape.
Through this partnership, Trendyol combines its e-commerce solutions with Chain Reaction’s expertise in Arabic SEO, aiming to enhance consumer engagement and contribute substantially to Trendyol’s growth and success in the GCC.
Trendyol’s multi-category marketplace currently connects more than 250,000 predominantly Turkish sellers and global brands to close to 40 million customers on dedicated local language apps in Türkiye, Germany, Azerbaijan, the GCC, as well as Central and Eastern Europe.
It also wholesales its Trendyol Collection to partner platforms in 100 countries around the world.
