
Every month, Campaign Middle East selects a collection of ‘Work’ to display in its monthly issue. The same selection then gets offered to industry professionals for their review in Campaign’s Private View section for the following month.
These are the picks for September – featuring work from Namshi x Tommy Jeans, talabat, Emirates Global Aluminium, ASFAR and Stellantis Middle East’s Dodge.
Namshi and Tommy Jeans: Style Academy
This campaign reimagines the school experience through the unapologetic lens of Gen Z. The idea comes from a simple flip: what if Back-to-School wasn’t students learning from teachers, but the other way around? Gen Z teaching, adults takin
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