Last night, Campaign Middle East’s Sarah Qaddumi attended The TikTok Creator Awards at The Theatre Dubai where different creators from across the MENA region came together to celebrate their accomplishments and success.
Emphasising the theme ‘Celebrating New Dreams,’ the event highlighted TikTok’s commitment to a world where dreams are limitless.
The night first began with a red carpet and photo booth area followed by the official award’s ceremony.
Hosted by Enjy Kiwan, the ceremony featured performances like the acapella group led by Youssef Ismail to the tunes of Guy Manoukian and the dynamic energy of Bayou.
The Awards Ceremony where a variety of creators across several categories such as fashion, food, music, education, and entertainment were celebrated.
This event not only celebrated the current achievements but also underscored TikTok’s commitment to empowering the next wave of digital dreamers.
Kinda Ibrahim — General Manager of Operations, TikTok Middle East, Turkey, Africa, Pakistan and South Asia said:
“We applaud the boundless creativity and impact of our region’s remarkable creators.
“Their incredible journey on our platform has not only entertained but also inspired countless individuals globally.”
The crowning moment was the announcement of the Creator of the Year, recognising the ability of the creator to engage with their audiences and spark cultural movements that transcended the digital realm.
The prestigious title of TikTok Creator of the Year 2023 was taken out by Mohammed Shamsi (@iimeeto).
Amina Hussein (@aminahussein5_) won Gold for Entertainment Creator of the Year, while TikTok’s football commentator Mohammed Al Durafi (@hemex_7) won Gold for the Sport Creator of the Year.
“It’s a source of pride to witness our talented community redefine what’s possible.
“Their stories of inspiration and innovation resonate deeply, and we couldn’t be prouder of their journey and accomplishments.
“The achievements of our creators are a testament to their entrepreneurial and creative prowess which fills us with immense pride.
“This moment is a tribute to their dedication, passion, and the indomitable spirit of creators everywhere, making the world a better place through their craft,” added Kinda.
The #TikTokAwards was live streamed on @tiktoklive_mena and for those who missed it, you can check out #TikTokAwards on TikTok to witness first-hand what took place at the event.