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The MENA Power List 2024: Rethinking today for a resilient tomorrow, by Havas Media ME’s Houda Tohme

By Houda Tohme, CEO, Havas Media Middle East.

Houda Tohme, CEO, Havas Media Middle East
TITLE: CEO, Havas Media Middle East
YEARS IN THE ROLE: 5 years
YEARS IN THE INDUSTRY: 25+ years
YEARS IN THE MIDDLE EAST REGION: 25+ years
OTHER ROLES: Board member, IAB MENA; Board member, IAA UAE Chapter; Awarded the Middle East Women Leaders award by World Women Leadership Congress.

POWER ESSAY: RETHINKING TODAY FOR A RESILIENT TOMORROW
When young professionals aspire to build a career in advertising and media, they are often captivated by the allure of creativity, innovation, and the fast-paced nature of the field. As leaders, we have the responsibility to ensure th


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