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Tally Solutions, Great Mountain Picturehouse create ‘Perfectly Simple’ campaign

The campaign reinforces the brand’s commitment to empowering businesses with user-friendly, efficient tools that simplify business operations ensuring growth and compliance management in an ever-evolving business landscape. 

Tally Solutions TallyPrime campaign

Tally Solutions, which provides business management software for small and medium businesses, has launched its ‘Perfectly Simple’ digital campaign,

The campaign features a series of dynamic digital films that bring to life TallyPrime’s business management and compliance capabilities, in Arabic and English. The films are available on Tally’s social and digital platforms, including Meta, YouTube, Twitter, and LinkedIn.

Focusing on everyday business situations, the films focus on TallyPrime’s versatility as a comprehensive solution for businesses that go beyond just accounting to include invoicing, inventory management, reporting, compliance, and more.

“We were determined to push our creative limits to conceptualise and execute the Tally films for the Middle East market and make them unforgettable and authentic. Truly the most creatively stimulating film campaign for us as a production,” said Abhishek Lamba, Director of Great Mountain Picturehouse.

The campaign reinforces the brand’s commitment to empowering businesses with user-friendly, efficient tools that simplify business operations ensuring growth and compliance management in an ever-evolving business landscape.

Jayati Singh, Chief Marketing Officer of Tally Solutions, said, “The Middle East is one of our key focused geographies, and we are continuously working towards elevating the experience of entrepreneurs in this region. Running business operations can often consume so much time that it prevents entrepreneurs from focusing on more strategic aspects of their business. That’s where TallyPrime makes a difference.

“These films highlight how TallyPrime brings focus to smart digitization, offering an all-in-one solution that simplifies operations and helps businesses thrive. With a strong emphasis on speed, simplicity, reliability, and flexibility—our core non-functional requirements—TallyPrime not only streamlines processes and enhances productivity but also supports businesses in both English and Arabic improving collaboration within the team and across the ecosystem,” Singh added.

The films also showcase TallyPrime’s robust e-invoicing capabilities, developed to meet the requirements of both Phase 1 and Phase 2. They show how businesses can effortlessly generate error-free B2B and B2C e-invoices in both English and Arabic in just a few clicks along with insightful reports and event logs with TallyPrime.

Designed to be user-friendly and adaptable, TallyPrime aims to empower businesses through its single unified platform to efficiently handle various operational needs. It has simplified operations for over 2.5 million businesses across the globe regardless of industry, market,or size.

With the growing importance of e-invoicing in KSA, TallyPrime’s solution aims to stand out by meeting all regulatory requirements. It enables businesses to generate error-free, compliant e-invoices in both Arabic and English, making it the ideal choice for businesses across the GCC.

 

CREDIT:

Client: Tally Solutions

Production House: Great Mountain Picturehouse

PR: Yardstick Marketing