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Leading the way for sustainable digital advertising

Gamned!: ‘AI has the potential to surpass humans’

Digital advertising trends for 2023 – by Gamned!’s Yves-Michel Gabay

Digital Essays 2022: Brands go big on retail media – by Gamned! MEA’s Yves-Michel Gabay

The year ahead for digital advertising, Gamned’s Yves-Michel Gabay

The 2022 trends for digital advertising, by Gamned! MEA’s Yves-Michel Gabay

Digital Essays 2021: The importance of using attribution and contribution tools, by Gamned’s Yves-Michel Gabay

Digital Essays 2020: Five digital trends to foresee, by Gamned’s Yves-Michel Gabay

Top 10 (and a bit) movers and shakers in 2017

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THE WORK

STC shifts narrative around the Saudi lost generation

Featured Media The Work VideoNov 15, 2024

Nissan Patrol campaign makes a callback to its heritage

Advertising Creative Featured Marketing The WorkNov 13, 2024

Shantelle Nagarajan

‘Zero-cost’ campaign boosts tourism to Comoros

Advertising Featured News The WorkNov 11, 2024

Shantelle Nagarajan

Bayut showcases real estate agents with TruBroker campaign

Digital Digital Featured The WorkNov 11, 2024

Squatwolf kicks off Dubai store with squat challenges and activations

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