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Rabah Assaf, Managing Director - MENA, Influencer on the impact of creators in destination marketing

Harnessing the power of creators: a new era in regional marketing

Rabah Assaf, Managing Director - MENA, Influencer on the impact of creators in destination marketing

Influencer appoints Managing Director to lead MENA operations

Filiz Ciftci, business director - Saudi Arabia, Landor

Landor appoints new business director for Saudi Arabia

Sholto Douglas-Home, chief sales and marcomms officer, Expo City Dubai

Nation branding: Why it’s an art, not a science

Making noise beyond ads

production company world cup

Ti22 Films to produce a live show for the World Cup 2022

DMG events CEO elected president of UFI global events industry association

Camouflage Production with the Ministry of Defense celebrate the 8th Union Fortress

UAE Ministry of Culture and Youth reveals line-up for WCCE 2021 at Expo 2020

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THE WORK

ASICS Back to School campaign

ASICS features its employees’ children, influencers in Back to School campaign

Advertising Editors' Picks Featured The WorkSep 10, 2024

Shantelle Nagarajan

RTA celebrates 15th anniversary with ‘heroes without capes’

CIB VISA Egypt Leo Burnett Sherif Mounir

Advertising Creative Digital Editors' Picks Featured Marketing Media News Social Media The WorkSep 10, 2024

Visa, CIB campaign calms the ‘madness of overthinking’

Sobha Academy

Advertising Brands Creative Digital Editors' Picks Featured Marketing Media News Social Media The WorkSep 10, 2024

Sobha Realty, Arsenal Women campaign for female education

Advertising Editors' Picks Featured Media The WorkSep 9, 2024

Shantelle Nagarajan

Touching gloves, ‘Touching Hands’ for Riyadh Season trailer reel

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