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Wassim Mneimneh, Managing Director, MiQ MENAT on the future of the cookie world

Two months after Chrome’s cookie U-turn: what’s next for privacy, identity, and online ads?

Drop that cookie – by Total Media Ventures and Smartifai’s Halyna Salame

Adform and Digiseg Announce Exclusive Partnership in Saudi Arabia

Age of consent, Havas Media’s David Do Rosario

Liquid expectations, by Accenture Interactive’s TJ Lightwala

Will contextual targeting replace cookies in a privacy-centric world? By Dynadmic’s Céline Gauthier

What The FLoC? By MMPWW’s Nader Bitar

AdColony analyses Apple’s iOS 14 consumer privacy updates

It’s Groundhog Day in the ad tech world, by MMPWW’s Ayman Haydar

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THE WORK

STC shifts narrative around the Saudi lost generation

Featured Media The Work VideoNov 15, 2024

Nissan Patrol campaign makes a callback to its heritage

Advertising Creative Featured Marketing The WorkNov 13, 2024

Shantelle Nagarajan

‘Zero-cost’ campaign boosts tourism to Comoros

Advertising Featured News The WorkNov 11, 2024

Shantelle Nagarajan

Bayut showcases real estate agents with TruBroker campaign

Digital Digital Featured The WorkNov 11, 2024

Squatwolf kicks off Dubai store with squat challenges and activations

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Snap Case Study – Level SHoes

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Key insights on YouTube advertising from industry leaders

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Squatwolf kicks off Dubai store with squat challenges and activations

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