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Latest
- Agency of the Year
- Appointments
- Brands Focus
- Industry Forum
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- Media
- News
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- Special Features
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From top left, clockwise, Mohamed Ali Almadfai, CEO, Emirati Coffee; Lizelle Fitoussi, Director – Marketing, Merex Investment; Aneela Halani, Regional Marketing Manager, Haleon; Shannon Soans, Co-Founder, No Filter; Riya Vatnani, Director of Communications, Cicero and Bernay; and Alina Sukhar, Associate Business Director, Digitas Dubai. coffee raves

Wake up and smell the coffee, marketers say

Matter of Fact: Pushing past the transaction

Arabian Automobiles Company AI influencers Alpha Babe and BookToker speak to Campaign Middle East about marketing to Gen Z consumers during the ongoing Nissan KICKS Starter campaign

Podcast: AAC’s AI influencers discuss marketing to Gen Z ‘the right way’

How CSR is shaping MENA’s business landscape in 2024

Digital Industry Snapshot: Cicero & Bernay’s Tariq Al Sharabi

Predictions 2023: The year ahead for Public Relations – Cicero & Bernay’s Ahmad Itani

Marcomms360 – Predictions 2023 in pictures

ESG 2022: Hail CSR – by Cicero & Bernay’s Ahmad Itani

PRCA MENA announces the relaunch of its NextGen groups

PRCA MENA announces the relaunch of its NextGen groups

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THE WORK

Heinz Ketchup

Heinz Ketchup Zero sees market share rise with talking fridge activation

Emirates Development Bank Livingroom documentary

Advertising Creative Featured Marketing The WorkDec 4, 2025

Shantelle Nagarajan

‘Every dirham tells a story’ in Emirates Development Bank’s docu-film

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Advertising Creative Digital Featured Marketing Media The WorkDec 3, 2025

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Doux Chicken Hashtag Contatious

Advertising Creative Digital Featured Marketing Media The WorkNov 28, 2025

Saudi Arabia’s Doux, Contatious launch AI-powered campaign

Indian Motorcycle

Advertising Creative Featured Marketing The WorkNov 28, 2025

Shantelle Nagarajan

Indian Motorcycle KSA, Al Jazirah Vehicles teach bikers a new language for prostate cancer awareness

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