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$TBWA\RAAD collected the Best Place to Work in 2025 award from Khaled AlShehhi, Executive Director of Marketing and Communication, UAE Government Media Office (far right).$

AOTY 2025: TBWA\RAAD on winning Best Place to Work in 2025

Hypermedia CEO Philip Matta handed over the 2025 trophy for Independent Media Agency of the Year to the Fusion5 Advertising team.

AOTY 2025: Fusion5 on winning Independent Media Agency of the Year

AOTY 2025: The Hanging House on winning the Independent Creative Agency of the Year

The Assembly team celebrated on stage after being presented with the Digital Agency of the Year 2025 honour by Sherry Mansour, Managing Director – MENAT, Seedtag, category partner of the award.

AOTY 2025: Assembly on winning Digital Agency of the Year

UM KSA was named Best Agency - Saudi Arabia, one of the key geography categories, with the award presented by Waqas Amin, Director – Creative Services Department at The Royal Commission for Riyadh City (far right).

AOTY 2025: UM KSA on winning Best Agency – Saudi Arabia

AOTY 2025: Brand Lounge on winning Branding Agency of the Year

Named Best Agency – Oman for 2025, the Kenshō Mindful Communications team collects its award from Thomas Woodgate, Group Content Director, Motivate Media Group.

AOTY 2025: Kenshō Mindful Communications on winning Best Agency – Oman

Aasim Shaik, Managing Director, LPS shared his reflections on being named the Production House of the Year 2025.

AOTY 2025: LPS on winning Production House of the Year

AOTY 2025: The Romans on winning PR/ Communications Agency of the Year

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THE WORK

CALIN Campaign

CALIN campaign takes the ‘I Only Do Soft’ conversation from comfort to emotional care

Advertising Creative Digital Featured Marketing Media The WorkJun 2, 2026

Adidas reimagines Mo Salah as modern day Egyptian king in ‘You Got This’ campaign

Ariel

Digital Featured Social The WorkJun 1, 2026

Ariel taps into the emotional load behind everyday household moments

Advertising Creative Digital Digital Featured Marketing Media News Social The WorkMay 26, 2026

Almarai achieves 15m+ reach, attracts 9m+ visitors with immersive AR experiences on Snap Map

Saudi Arabia adidas Backyard Legends campaign

Advertising Creative Digital Digital Featured Marketing Media Social The WorkMay 25, 2026

adidas unveils Saudi chapter of ‘Backyard Legends’ ahead of FIFA World Cup 2026

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