Starbucks introduces sustainable cold cups

Image Credit: Starbucks

Starbucks has introduced its new range of environmentally-friendly cold cups.

These cups not only uses less plastic but also promise to significantly decrease emissions and conserve water during production. It boasts a reduction of up to 20 percent in plastic usage compared to the current cups.

The initiative underscores the company’s ongoing efforts to mitigate the environmental impact of its cups, which have faced criticism for contributing to waste accumulation.

Starbucks is taking steps toward sustainability with its new single-use cup and commitment to reducing carbon, water, and waste footprints by 2030, along with ensuring that all customer packaging is reusable, recyclable, or compostable.

The new cups will launch at select US and Canada locations this year, with the full rollout expected to be complete by early 2025.

According to Starbucks: “Based on analysis of life cycle assessments, producing the new cups is projected to save, annually, emissions equivalent to taking about 5,200 cars off the road, and conserve about 2,800 Olympic-sized swimming pools of water.

“The new cups will keep more than 13.5 million pounds of plastic from landfills each year. And they cost less to make.”