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Stagwell (STGW) acquires Brand New Galaxy to transform connected commerce solutions for global clients

Global Affiliate Brand New Galaxy joins the challenger marketing group to accelerate connected commerce and digital transformation for global brands; will operate as part of Stagwell Media Network.

Stagwell, the challenger network built to transform marketing, announced the acquisition of Brand New Galaxy (BNG), a leading provider of scaled commerce and marketplace solutions for 150+ global brands and 500+ e-retailers worldwide. With 600 experts across Europe, MENA, and the United States, BNG adds deep, digital-first specialization in connected commerce solutions, scaling Stagwell’s broad e-commerce capabilities to service more complex global clients. BNG has served as a partner of Stagwell via its Global Affiliate Program since 2021 and is the first acquisition Stagwell has made of one of its affiliates.

“We are pleased to welcome Brand New Galaxy to the Stagwell platform, e


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