Steve Tzikakis, CEO, Sitecore
Sitecore has acquired Moosend, a marketing automation and campaign management platform with diverse customers including Domino’s, Interpublic Group and Sephora. The acquisition, part of Sitecore’s ongoing $1.2 billion growth plan, is expected to close by the end of the month.
Moosend complements Sitecore’s core offering to create a personalised offer for modern enterprises. Moosend’s marketing automation and AI-powered customer engagement features will streamline Sitecore’s objective to engage, nurture, and convert customer relationships to deliver personalised experiences across ever
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
