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Saudi Focus: Back for the holidays, by Mohammed Alkhotani

A Sitecore survey has found young Saudi consumers are starting to spend again, with 88 per cent ready to re-embrace pre-pandemic shopping, travel and holiday experiences.

Mohammed Alkhotani
Sitecore, a digital experience management software company, has released its Holiday Shopping Trends 2021 report exploring how consumers in Saudi Arabia intend to celebrate, indulge, and recuperate this holiday season.
Saudi Arabia’s residents are eager to resume their normal lives and make up for last year’s Covid-controlled holiday season, with 88 per cent of those aged 25-34 saying they are ready to embrace pre-pandemic shopping, travel and holiday experiences.
About four-fifths (79 per cent) of Saudi Arabia’s consumers surveyed plan to make bigger and more mindful holiday purchases this year


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