Credits: Imagination
Saudi Arabia hosted a two-day experience for UNWTO World Tourism Day 2023 from September 27th to 28th. The Saudi Ministry of Tourism partnered with Imagination to conceptualise and execute the event.
Bringing in the tourism aspect to life, the event provided its guests with a sensory global journey through five continents: Australasia, Asia, Africa, Europe, and South America.
Each of the continents featured kinetic sculptures and calligraphy that interpreted international poems in celebration of the Saudi Year of Arabic Poetry.
Guests were immersed in the culture and traditions of each
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