https://www.youtube.com/watch?v=lWy2SYrbb1Q
On the latest episode of Campaign Middle East’s On The Record podcast, Troy Ruhanen, President and Global CEO of Omnicom Advertising Group, discusses how the time has come for the brand and marketing industry within the Middle East region to build on its success and really ‘turn it on, to get to the next horizon’.
Through this conversation with Campaign Middle East, Ruhanen shares his confidence in the Middle East market, and the capabilities that marketers – and the agencies supporting them – need to improve to better serve customers and build brands that stand the test of time.
Ruhanen calls on marketers and agency leaders to be dari
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