Petal Ads, Huawei’s mobile-first digital advertising platform, celebrates a successful collaboration with Lotus cars, a renowned luxury automotive brand, marking a new milestone in digital marketing for luxury brands.
This partnership exemplifies how Petal Ads is becoming the go-to platform for businesses targeting high-quality audiences such as sports car enthusiasts and luxury EV seekers across the Middle East and Africa.
Ramzi Atat, Lotus Head of Marketing & PR – Asia Pacific, Middle East & Africa, said, “As a luxury automotive brand, communicating a sophisticated high-tech product to a niche target audience can be challenging. As part of our media strategy, we have partnered with Pe
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