A new AI-driven creative agency called Aiconic Labs has launched in Dubai. The agency aims to empower brands with cost-effective, scalable AI solutions.
Aiconic Labs combines AI technologies with customised solutions to address common industry challenges within content production, search optimisation, and AI education. With a focus on delivering high-quality brand assets, the agency intends to redefine how brands engage audiences and streamline their digital presence.
The agency is founded by Nicolas Nath, who previously worked at The Giving Movement and Adidas, with experience in branding, digital strategy, and operational efficiency.
“Throughout my career, I’ve seen the impact of premium content on brand growth,” said Nath. “But traditional production is often costly and time-intensive. With Aiconic Labs, we harness AI to make high-quality, brand-specific content accessible at a fraction of the cost. Our solutions, from exclusive AI-generated models to comprehensive search optimisation and specialised courses, provide brands with a new edge in their digital strategies.”
Aiconic Labs’ services
- AI-generated content for social media, e-commerce and campaigns: Static or video, product images or full scale creative visuals, all is possible within the realm of AI.
- Custom AI-generated models:, AI-created models designed exclusively for individual brands, eliminating scheduling and rights issues while ensuring consistent, brand-specific representation.
- AI courses and lectures: Tailored workshops and lectures to educate brands and teams on maximising AI-driven content strategies and embracing AI’s evolving role in marketing.
- Search optimisation through AI: Advanced search optimisation solutions to enhance visibility and engagement by leveraging the latest in AI algorithms and insights.
Using proprietary APIs and a custom language model (LLM), Aiconic Labs delivers these high-quality digital assets and services to a growing roster of clients across diverse industries, from fashion and beauty to retail and beyond.
Within the first week of launch, the agency has already secured partnerships with several notable brands, including a leading European fashion house, an eyewear company, and a nail polish brand.
With Dubai as its base, Nath sees Aiconic Labs contributing to the UAE’s reputation as a global hub for digital transformation.
“The UAE is at the forefront of AI adoption, making it the perfect environment for launching Aiconic Labs,” he said. “We’re excited to help brands navigate this new digital frontier and harness AI’s potential for faster, smarter, and more effective content creation.”
