Evgeniya Zaslavskaya, founder and CEO at Zecomms.According to estimates, the PR industry in the MENA region is set to double in value by 2030, reaching an impressive $2bn.
One key driver of this growth is the UAE’s commitment to nurturing its startup ecosystem. In just 50 years, the Emirates has transformed into a global economic powerhouse. As highlighted in the Global Startup Ecosystem Index 2024, the UAE ranks as the second-strongest startup hub in the Middle East and North Africa (MENA) region.
Additionally, one of its key emirates, Dubai, holds the 18th spot among the world’s most promising emerging startup ecosystems.
The UAE’s booming startup scene
In recent years, the UAE government has rolled out numerous programs to suppo
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