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Nabd offers critical consumer insights with Arabic e-commerce listings launch

Nabd provides users with an effective way to explore thousands of product deals and listings across a vast array of shopping categories while offering advertisers critical insights into user shopping behaviour and purchase intent.

Nabd

Nabd, a leading Arabic content app and platform, has launched its new e-commerce listings section in the Kingdom of Saudi Arabia and the UAE, providing users with an effective way to explore thousands of product deals and listings across a vast array of shopping categories while offering advertisers critical insights into user shopping behaviour and purchase intent.

Offering an all-in-one shopping experience, Nabd permits users to browse thousands of listings — from electronics, mobile phones and home appliances to trending fashion, beauty, automotive, sports and lifestyle categories — using intuitive search capabilities and detailed subcategory navigation.

The new section aggregates the best deals through strategic partnerships with leading e-commerce providers, ensuring that users have quick access to the hottest offers and trending products in the region.

By precisely identifying which consumers are actively in-market for specific products, Nabd also offers advertisers enhanced targeting capabilities. These insights empower advertisers to create highly effective campaigns that drive improved engagement and deliver stronger overall results.

Abdur-Rahman El-Sayed, Chief Executive Officer at Nabd, said, “We are excited to unveil our new e-commerce section to the KSA and UAE markets, reinforcing Nabd’s commitment to providing a truly all-in-one experience for our users.”

He added, “With this new feature, users can effortlessly discover the best deals on products they’re interested in. At the same time, it offers brands and advertisers smarter targeting tools to reach high-intent, in-market shoppers more effectively.”

With personalised content, real-time updates, live match scores, football schedules, real-time financial markets data, weather forecasts, live TV streaming, engaging video feeds, interactive word games, e-commerce listings, and AI-powered email newsletters, Nabd continues to deliver a rich and varied suite of content that keep millions of Arabic-speaking audiences informed, entertained and engaged.

the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.