MSL Middle East, part of Publicis Groupe Middle has appointed Mary Smiddy as Business Lead.
Smiddy is a senior communications leader with more than twenty-five years experience in strategic consultancy.
She has delivered high-impact communications strategies and campaigns representing multinational corporate, consumer and healthcare clients, throughout Europe, Asia and across the Middle East Region.
In this role, she will be responsible for overseeing strategic client business, Publicis Groupe agency integration, and continued growth for MSL Middle East.
Formerly, Smiddy was Senior Vice President at ASDA’A BCW Middle East, leading the regional health and wellness divis
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