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Anup Oommen
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MMS ‘Luxury Edition’ event offers insights on MENA luxury market

Anup Oommen
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A wrapup of the MMS inaugural ‘Luxury Edition’ event which brought together luxury industry leaders and experts on Tuesday, 24 September in Dubai to explore the latest insights shaping the luxury market in the MENA region.

Jad Saab, Head of Digital Growth, MBC Media Solutions (MMS)

MBC Media Solutions (MMS), the commercial arm of the MBC Group, hosted its inaugural ‘Luxury Edition’ event on Tuesday, 24 September in Dubai, bringing together industry leaders and experts to explore the latest insights shaping the luxury market in the MENA region.

In his opening address, Nadim Samara, Chief Commercial Officer at MMS, welcomed attendees and emphasised the importance of understanding emerging trends, strategies, and challenges in the luxury sector.

He stressed the significance of staying ahead in a rapidly evolving market, particularly in


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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.
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