Through an invitation to ‘Rise Every Day’, Mashreq Bank – UAE-based financial institutions has revealed a historic brand evolution with a transformation of its corporate identity and overarching strategic purpose with a focus on inclusive financial, personal and professional development.
Rise Every Day talks directly to people all over the world who look to corporations for guidance, expertise, and a helping hand, reflecting Mashreq Bank’s commitment to equipping people with the practical tools and life skills they need to get the most from how they live their daily lives, and how they engage with the digital economy. The move will see Mashreq adopt a challenger brand status as it s
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