Luxury exclusive out-of-home media company Private Jet Media has launched its latest global campaign for Mira Villas by Bentley.
The campaign is aimed at capturing the attention of millions of elite individuals, investors, and VIPs.
“This is a comprehensive 360-degree campaign designed to resonate with over a million private jet travelers across the world’s largest network of private jet terminals,” stated Banan Abu Sitta, Commercial Director of Private Jet Media Middle East.
The campaign spans 38 private jet terminals, embodying elegance, luxury, and sophistication, with the goal of engaging high-net-worth individuals (HNWIs).
James Rolls, Global CEO of Private Jet Media, commented, “Mira Villas by Bentley targets global HNWI and investors, perfectly aligning with our network to reach the ultra high net worth audience without any wastage.”
“Private Jet Media’s offerings go beyond mere advertising—they position the brand as an unforgettable statement, capturing the eyes of not only the wealthiest but also the most influential decision-makers shaping market trends and opinions across various lifestyle sectors.” he added.
The campaign’s strategic implementation involves two key phases.
First, awareness is generated through 75 digital screens placed in the busiest private jet terminals across the GCC, Europe, United States, Asia, and Africa.
Second, engagement is fostered through helicopter branding in busy cities and books placed inside lounges.
With more than 100 terminals and 300 media sites and activation opportunities, the Private Jet Terminals network is focused on luxury advertising, offering immense potential to attract, target, and captivate high-net-worth individuals at key strategic locations.