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‘I went to the Olympics and all I got you is this article’

Publicis Groupe’s Jennifer Fischer talks about what lies beyond winning on the world’s biggest stage.

I flew to Paris while Parisians were fleeing the city in a mass exodus. Between terrorist threats, the dissolution of the Assembly, the Seine’s water quality and global politics, it did not feel like a great start for a celebration of peace, friendship, respect, and excellence.
Yet, Paris 2024 managed to turn grumpiness into inspiration. Here are some thoughts and questions that I’ll take from the Olympics back to the office.
And if you read till the end, I’ll tell you about saving a weasel with ‘terrorist’ ambitions.

Lesson 1 from the Olympics: Togetherness is magical
The Olympic Games have dozens of sporting competitions taking place every day. Yet, it is first and foremost the b


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