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How effective marcom strategies shape the future, build sustainable communities

COP28 will throw a spotlight on sustainable urban habitats, says Sharjah Sustainable City's Carl Atallah

We are less than two months away from the 10 extraordinary days during which the entire global focus will be on the UAE.

That’s because the landmark COP28 summit, the world’s largest climate gathering, marks a defining moment for climate action with the first-ever Global Stocktake of the 2015 Paris Agreement: a critical SWOT analysis to get our planet back on track for our future generations.

As the host country, the UAE has not spared any efforts to make this pivotal summit a global success, with relentless preparations ongoing to make it the most inclusive, transformative and outcome-oriented in the history of the United Nations.

The COP28 summit will be the grand finale to the UAE’


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