Marketing management firm GVGL Marketing and Xfacta, an international brand agency specialising in strategy, innovation and design, have announced a partnership centered around a shared belief in the power of curiosity, creativity, and to build a competitive edge.
The partnership aims to aid in the building of exceptional brands that drive business success, and is founded on the fundamental pillars of strategy, critical thinking, business, brand development, innovation, imagination, design, and creativity.
GVGL Marketing and Xfacta will provide a comprehensive range of services, including brand strategy, naming, copywriting, graphic design, product design, packaging design, interior design, digital design, motion graphics, illustration, signage and wayfinding, and prototype development.
Their clients include global giants such as Hilton, Heineken, Colgate, Bayer, Novo Nordisk, Danone, and Unilever. In addition, the partnership works with local disruptors across various markets, continually pushing the boundaries of design and innovation.
Commenting on the partnership, GVGL CEO, Ebru Tuygun said, “With almost 20 years of experience as a CMO in global companies, I have empathy for client aspirations and can map it with the brand strategy. Having worked with Xfacta for about a decade and created global best practices together and with Xfacta’s deep agency expertise, we can create impactful solutions, setting new benchmarks in global best standards. Our track record of working together demonstrates that when strategy, innovation, and creativity align, exceptional results follow.”
The partnership will span across the UK, EU, US, Middle East, Australia, and Africa, enabling both companies to deliver global solutions tailored to specific local needs.
Xfacta CEO, Nick Schilperoort said, “Having decades of experience in the agency world, I am thrilled to rekindle this partnership with GVGL Marketing. Our focus on empathy and understanding client challenges allows us to transform those challenges into opportunities for creative excellence. Together, we aim to redefine brand innovation on a global scale.”
Whether working with well-established global brands or emerging market disruptors, the partnership will continue to focus on delivering business excellence through strategic, innovative, and creative solutions.
