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GoDaddy Studio introduces AI instant video to help entrepreneurs grow business

GoDaddy has launched Instant Video to help small business owners become better content creators. 

Instant video is a new AI-powered feature in the GoDaddy Studio app.

It easily meets the growing needs for video-based digital marketing and social commerce at no additional cost. 

The platform already provides the resources entrepreneurs need to create designed content for websites, social media and marketing.

With thousands of templates, small business owners can create branded and professional assets for use across their social platforms, website and email marketing to drive customer engagement and sales.

Laka Sriram, Vice President of Product Management at GoDaddy, said: “Branded video marketing is key to standing out online and GoDaddy Studio’s AI-powered Instant Video makes it easy for small business owners to create social media and video content quickly, without the need to be tech-savvy.

“By using the latest technology, entrepreneurs will now be better equipped to maximise social media platforms’ algorithms, which favours videos and increase engagement to grow their business.” 

With the addition of AI, customers will now be able to choose the most relevant video style and create post-watermark-free, influencer videos, acting as a companion for social media promotion, product demos and tutorial videos.

The app also uses AI to auto-generate slogans based on the video clips or images users upload. 

No prior design experience is required, with tools available for seamless plug-in of both entrepreneur-owned video and photos, along with content available in GoDaddy Studio’s built-in library. Exporting the video is simple and can be done directly from the instant video editor. 

Creators can produce videos that convey their unique brand personality by using royalty-free music through a partnership with Melodie.

All music available within GoDaddy Studio is created by small, independent artists and supports musicians around the world. 

Entrepreneurs looking to expand their online presence can now purchase a domain name directly within the app.

They can add a free version of Website Builder and have the ability to upgrade to a  matching email address. 

GoDaddy Studio PRO users will have additional access to stock photos and videos within the library.