Gerety Awards has announced its full line-up of Middle East jury for the year 2024.
The Gerety Awards, is the “only creative prize to reward advertising campaigns that resonate most with a female audience.” The awards are judged by a completely women-led jury through a women-focused lens.
The Middle East jury is led by Marie-Claire Maalouf, CCO, Edelman ME.
On announcing the jury Marie-Claire, said: “Stepping into The Gerety Awards, is more than just a role — it’s a journey of influence within the ever-evolving communication industry.
“I am excited to collaborate with this exceptional group of remarkable women leaders from the region, drawing inspiration from our varied backgrounds to bring unique insights to the table, promising a dynamic and balanced evaluation process.
“The Gerety Awards Middle-East is more than recognition for best in class work; it’s a platform to offer a powerful perspective and showcase the vivid tapestry of our region.”
The Middle East executive jury includes:
- Rana Sadek, ACD Design, BBDO Dubai, UAE
- Samar Al Amro, GM, Accenture ME RHQ, Director of Corporate Services & Sustainability, Accenture, Middle East, Saudi Arabia
- Rita Harbie, Sr. Creative Director – Global Emerging Markets, Saatchi & Saatchi – Dubai, UAE
- Marwa Khost Jarkas, Communications Manager, Google, UAE
- Ghadeer Khub, Creative & Production Director, Department of Culture and Tourism Abu Dhabi, UAE
- Lara Arbid, CEO MENAT, Initiative and Magna Global, UAE
- Noor Hassanein, Brand & Communications Strategy Lead | Marketing, Accenture Song, UAE
- Marwa Kaabour, Group Head of Marketing and Communication Best-Selling Author & CMO, Al Masaood Group, UAE
- Mathilde Montel, Senior Director, Corpsumer department, HAVAS Red, UAE
- Nada Hakeem, CEO and co-founder Wetheloft, Saudi Arabia
- Lina Salman, Regional Equity & Innovation Manager, MENAP, Mondelez International, UAE
- Choi Co, Creative Director, FP7 McCann
More than 200 judges from 47 countries will join the 2024 Gerety Awards, with in person jury sessions held in 15 locations.
The executive jury sessions also each select the agency and production company of the year from their country.
Winners from 2023
Last year, four agencies from the region took home awards, three from the UAE and one from Lebanon.
Lebanon’s Leo Burnett Beirut’s campaign, ‘Dirty Laundry’ received a total of two awards, one gold and one silver. It received a gold in Communication Cuts and a silver in Work for Good Cuts.
The campaign Breakchains With Blockchain for Children of Female Prisoners’ Association by Horizon FCB won a silver each in the Work for Good and Media Cuts.
MullenLowe MENA won Silver in the Communication, Work for Good and Innovation Cut with the campaign Fixing the bAIs for Aurora50.
Impact BBDO was also awarded UAE Agency of the Year as chosen by the local executive jury.
