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Free webinar: How to win at Agency of The Year Middle East 2026

Register for the AOTYME 2026 awards clinic; a free FAQ webinar on Thursday, 9 July at 1 p.m. GST that will reveal how to craft a winning entry.

free webinar

On Thursday, July 9, Campaign Middle East, will host a private-access awards clinic to help brands and agencies within the region sharpen their submissions for the upcoming Agency of The Year Middle 2026 awards.

The free, interactive webinar is designed to help agencies maximise their chances of success at the awards with a detailed presentation of how to format a submission, choosing the right categories, and avoiding common pitfalls.


To attend the webinar, sign up here.


Campaign’s Agency of The Year Middle East Awards differ from others in the industry as they aim to highlight best business practices, celebrating performance, culture, innovation and diversity. This clinic will include a breakdown of each category and insights into the entry process.

The 2026 edition of the Awards includes a completely revamped judging process, with new categories and submission criteria. This webinar is your roadmap to crafting a winning entry.

Attendees can also expect top tips from jury members on what they’re looking for as they score submissions.

This year, the Chair Judge is Melanie De Souza, Executive Director for Destination Marketing at the Royal Commission for AlUla, who will lead a jury made up of senior client-side marketing leaders, who will evaluate each submission against a weighted criteria.

The awards clinic will outline these specific criteria and shine a light on the do’s and don’ts behind a winning entry.

“It’s really great to see so many agencies – including independents, holding companies, and major networks – getting a head start on their draft submissions for the 2026 edition of Campaign’s Agency of the Year Middle East Awards 2026,” said Anup Oommen, Editor, Campaign Middle East.

“During the session, we’ll cover key dates and the award timelines, what’s new for 2026, including new categories and updated judging criteria, how the jury evaluates entries, creates shortlists and selects the winners, tips for presenting your supporting material effectively and best practices for crafting a compelling, award-winning submission,” he explained.

To confirm your attendance, sign up for the free webinar here.

Shantelle Nagarajan is Campaign Middle East’s Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.