Deliveroo has taken a step back in time for a fun stunt, using an abra to make a one-off delivery at the historic Dubai Creek.
In celebration of the unusual delivery, Deliveroo revealed some of the locality’s most popular restaurants on the app.
Deliveroo said the stunt celebrates the city’s cultural history and reaffirms its commitment to creating hyperlocal experiences and connecting communities while transforming the way people shop and eat.
An abra, meaning “to cross” in Arabic, served as the main mode of transportation for generations, ferrying passengers and goods across the Dubai Creek, an area commonly referred to as the ‘heart of Dubai’. The abra is symbolic of the c
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Tags:Deliveroo
