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Predictions
260
Less than 15 per cent of local luxury buyers feel represented in ads
3.5K
UAE, KSA consumers want AI clones to vet ads, shop for them by 2035
1.81K
UAE Ministry reviewing Dubai OOH manual “as unified reference on all federal roads”
2.18K
Brand safety, ad fraud top programmatic concerns in 2024
1.58K
The year ahead for Out of Home
1.66K
Shaping the logistics industry with experiential strategies
1.54K
Virtual worlds unlock a whole new tier of creativity and engagement
2.32K
Brand collaborations fuse global and local influences to captivate Gen Z
1.61K
Influencers and short-form videos is key for higher engagement
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