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News

Wissam Matar, Chief Creative Officer, FEER McQUEEN.

FEER McQUEEN appoints Wissam Matar as Chief Creative Officer

CNN

Charline Bou Mansour joins CNN Creators team

GymNation billboard

GymNation launches global creative competition to design next national billboard

Deepak Mankani, Head of Integrated CXM Strategy, Merkle MENA

Merkle MENA elevates Mankani to Head of Integrated CXM Strategy

From left, Iman Asante, Managing Director of BLJ Worldwide, and Ali Abbas, Founder and CEO of Aligator.

BLJ Worldwide, Aligator Technology partner to advance media intelligence in Qatar

This May, Cartoon Network and Cartoonito are turning up the excitement with an all-new lineup of premieres, fan-favorite stunts, and high-energy programming

Cartoon Network & Cartoonito turn up the fun with this month’s lineup

Ajman University EduIndex

UAE, Egypt lead the Middle East in global AI visibility race for student recruitment

Hashmi will spearhead Brainstorm Marketing Management's GCC expansion from its new Dubai base as its Managing Director.

Brainstorm Marketing names Syed Kaiwan Hashmi as MD

The Federal National Council has called for the establishment of a National Council for National Identity and the Arabic Language.

UAE to strengthen Arabic language with new law

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THE WORK

Saudia Airlines launches first advertising campaign on Pinterest

Yango Yasmina Spark Foundry

Advertising Creative Digital Digital Featured Marketing Media Social The WorkJul 10, 2026

Yango activates TikTok’s Logo Takeover in Yasmina campaign to drive business impact

Lay's campaign No Lay's No Game

Advertising Creative Digital Digital Featured Marketing Media Social The WorkJul 9, 2026

‘No Lay’s, No Game’ video campaign featuring Saudi footballers builds on fan activations

The Unburied Casket

Advertising Creative Digital Featured Marketing Media The WorkJul 7, 2026

Women For Change, Edelman reveal rollout of Cannes Lions-winning The Unburied Casket

Novo Nordisk, weight loss, Live Lighter, Saatchi & Saatchi

Advertising Creative Digital Digital Featured Marketing Media Social The Work VideoJul 7, 2026

Novo Nordisk, Lama Jouni, Saatchi & Saatchi reframe weight transformation conversation

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