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Featured

Wissam Matar, Chief Creative Officer, FEER McQUEEN.

FEER McQUEEN appoints Wissam Matar as Chief Creative Officer

CNN

Charline Bou Mansour joins CNN Creators team

GymNation billboard

GymNation launches global creative competition to design next national billboard

Fares Hamade, Group Director – Marketing and Parent Relations, Kids First Group on education

Why early childhood education is a key growth category for marketers

Slopaganda LEGO

Learning from LEGO: The price of being iconic in the age of ‘slopaganda’

Deepak Mankani, Head of Integrated CXM Strategy, Merkle MENA

Merkle MENA elevates Mankani to Head of Integrated CXM Strategy

From left, Iman Asante, Managing Director of BLJ Worldwide, and Ali Abbas, Founder and CEO of Aligator.

BLJ Worldwide, Aligator Technology partner to advance media intelligence in Qatar

This May, Cartoon Network and Cartoonito are turning up the excitement with an all-new lineup of premieres, fan-favorite stunts, and high-energy programming

Cartoon Network & Cartoonito turn up the fun with this month’s lineup

Ajman University EduIndex

UAE, Egypt lead the Middle East in global AI visibility race for student recruitment

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THE WORK

Porsche Cayenne The Black Mambas 1

Porsche MEA, The Romans honour, support The Black Mambas and rhino conservation

L'Oréal Paris used immersive experiences to launch their new product reflecting how Saudi Arabia's consumers are engaging with brands.

Featured Marketing The WorkJun 18, 2026

Why L’Oréal Paris chose experiences over traditional beauty launches in Saudi Arabia

House of Porsche returns with a wellness-led experience rooted in culture, community and local creative collaboration.

Featured Marketing The WorkJun 18, 2026

How House of Porsche evolved into a community platform, attracting 20,000+ guests

The Bukhash Brothers initiative was aimed to strengthen connections between local entrepreneurs, content creators and consumers.

Advertising Social Media The WorkJun 18, 2026

Bukhash Brothers spotlight UAE-grown businesses through creator community initivate

Lemon Mint music release, You Can’t Break Dubai is a bold and emotionally driven track that celebrates resilience, ambition, and spirit.

Featured Marketing The WorkJun 17, 2026

Lemon Mint unveils new anthem ‘You Can’t Break Dubai’

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