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Keeta

Masterclass in brand-building: Keeta dominates food delivery with trust, clarity

Emirates NBD expands anti-fraud efforts with innovative awareness campaigns

Heinz Ketchup

Heinz Ketchup Zero sees market share rise with talking fridge activation

Emirates Development Bank Livingroom documentary

‘Every dirham tells a story’ in Emirates Development Bank’s docu-film

Realize audiences

Realize delivers up to 270% conversion growth for brands with new predictive audiences

Omar Biyari

Private View by Omar Biyari

Why I quit marketing

Yasmine Badri, Founder, BYSELECT*

Next-gen creative consultancy BYSELECT* launches in Dubai

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

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THE WORK

Heinz Ketchup

Heinz Ketchup Zero sees market share rise with talking fridge activation

Emirates Development Bank Livingroom documentary

Advertising Creative Featured Marketing The WorkDec 4, 2025

Shantelle Nagarajan

‘Every dirham tells a story’ in Emirates Development Bank’s docu-film

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Advertising Creative Digital Featured Marketing Media The WorkDec 3, 2025

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Doux Chicken Hashtag Contatious

Advertising Creative Digital Featured Marketing Media The WorkNov 28, 2025

Saudi Arabia’s Doux, Contatious launch AI-powered campaign

Indian Motorcycle

Advertising Creative Featured Marketing The WorkNov 28, 2025

Shantelle Nagarajan

Indian Motorcycle KSA, Al Jazirah Vehicles teach bikers a new language for prostate cancer awareness

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