Campaign’s Faces to Watch, Brand Edition 2022 – Meghann Eleazar, destination marketing manager, Ras Al Khaimah Tourism Development Authority
Age: 28
Nominated by Alka Winter, Serdar Senay from Ras Al Khaimah Tourism Development Authority and Marie Claire Marquez from Sputnik Floyd.
Alka Winter, vice president, destination marketing & communications, Ras Al Khaimah Tourism Development Authority: If I were to describe Meghann in one word, it would be ‘Superstar’. Given her meteoric rise within the marketing industry, I could only imagine what she’ll bring to the table years from now. Not only was she instrumental in our destination brand development, but her extreme organization also ensured that we were on track with all deliverables. As a digital whizz, she is on top of the latest developments and strives to ensure that we always reach the right audience for all our campaigns, brand and tactical.
Serdar Senay, director, destination promotion & digital marketing, Ras Al Khaimah Tourism Development Authority: Meghann is our marketing hero behind all critical projects. Being a great team player ready to support whenever needed, she always shows dedication and delivers at the highest standards. I feel lucky to have someone like her in my team.
Marie Claire Marquez, integrated media director, Sputnik Floyd FZE: I love Meghann’s dedication and passion for marketing, she truly loves what she’s doing. She is prompt, reliable and reasonable. In media, she’s logical, result-driven, methodical, and precise. She’s not only a team player but a marketing ‘rockstar’.
Bio
As a manager of tourism destination marketing for one of the fastest-growing tourism industries in the region, Meghann Eleazar is responsible for executing marketing activities to boost awareness and position Ras Al Khaimah as a brand. Having started her marketing career in the Philippines, she has been working at Ras Al Khaimah Tourism Development Authority (RAKTDA) since 2016. Throughout her career at RAKTDA, Meghann successfully brought to life the new destination brand and as such is an award-winning marketer with the new brand being recognized at the Transform Awards MEA 2022 where RAKTDA took home 4 awards, including two gold.
Guiding principles
Meghann uses any opportunity to learn something new and she always strives for a better version of herself. She is ready to take responsibility for any project and works hard to provide excellent results consistently. Her motto is “do something you love, something that makes you eager to wake up everyday”.
Go back to the main article.