Campaign’s Digital Faces to Watch 2024 – Faisal Barghouthi, Senior Account Executive, APCO
Age: 30
Nominated by Mona El Mekawy, Associate Account Director:
Faisal possesses a strong background in managing the digital presence of prominent government and international entities within the UAE. While at APCO, his expertise in digital media led him to oversee key regional events. He significantly contributed to the extensive coverage and increased exposure of our clients at prestigious events including COP27, COP28, IRENA Assembly, World Government Summit, Dubai Airshow, among others. Faisal demonstrates versatility and proficiency across various domains, excelling not only in digital media but also in overall communications, PR, and media relations
Career highlights
I hold a Bachelor’s degree in Electrical Engineering, a field I worked in for 3 years before making a career shift and joining APCO in 2021. Since then, I have enhanced my client-servicing capabilities in both digital and PR and have taken part in a number of major corporate and governmental events, including COP27, COP28, IRENA Assembly, World Government Summit, and Dubai Air Show, to name a few. These experiences have allowed me to build expertise across a wide array of industries, including sustainability, healthcare, retail, and government.
Guiding principles
Whether it’s a new project, a new job, or a change in my personal life, I firmly believe in facing big changes head-on, just going for it, and figuring out and dealing with all the challenges along the way as they come.
Side hustle
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