CAMPAIGN DIGITAL FACES TO WATCH 2019 – TAHER PATANWALA, 26, LEAD MARCOM TECHNOLOGIST, TAMRA C2

Nominated by Sanjay Bhatia, business development director, Tamra C2
“Being a real agile thinker and processor is what really differentiates Taher. By spotting solutions and means rather than technology barriers, Taher was able to deliver our client the best solutions to their needs without limitations – by bridging the different technology tools and platforms and putting it all in the context of modern communication. Taher and his team are a crucial part of several successful cases such as Al Nabooda Porsche Centre, Dubai Modern Marketing project in 2018, and the learning by gamification VR/AR project for Abu Dhabi Pension.”

Career path
“I am a passionate, highly skilled, detail-oriented full stack developer who in the past five years has worked in various roles as lead web technologist, game developer and data-driven professional. Starting my career as web app developer, I have been an integral part of the launch of several tech savvy applications which are providing various solutions to their users. I have been featured in Campaign Middle East for one of the successful implementations of a client’s digital campaign. The ability to deliver and get things done has been the driving force of my career and has helped me achieve various accolades.”

Guiding principles
Change. “Stop going for the easy way out”. This is something I have learned from the person I see as my mentor, and I always try to follow the same. For me, to change is to evolve, and this has become the motto for my daily activities.