Trampoline and freestyle playground BOUNCE has opened its doors in Riyadh, Saudi Arabia with a campaign designed to celebrate the freestyle spirit and continued evolution of the youth-led lifestyle brand.
The social-first campaign, developed in partnership with Stereo Creative, was built for a generation seeking spaces where real-world belonging replaces the scroll.
“GCC teens are the most digitally connected generation in the world, and our insight tells us they are also among the most socially underserved.” said Kayleigh Owen, Director of Marketing for BOUNCE Middle East. “’This Is Social’ is our response to that, it’s a platform built on genuine cultural understanding – developed
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