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beIN extends Australian Open rights in MENA

The deal continues a partnership with Tennis Australia that began with a seven-year agreement in 2018.

BeIN Australia Open

BeIN Media Group has announced the renewal of its exclusive media rights to broadcast the Australian Open across 24 countries in the Middle East and North Africa (MENA) region until 2029. The global sports, entertainment, and media group’s deal continues a partnership with Tennis Australia that began with a seven-year agreement in 2018.

Starting with the 2025 tournament, scheduled for 12-26 January, the extension will include the coverage of all 15 match courts and 4K broadcasts from the Rod Laver Arena. The extension will also cover the next four editions of the tournament. The renewal aims to build on beIN SPORTS’ established position as a key broadcaster of tennis in the region.

Mohammad Al-Subaie, CEO of beIN MENA, said: “We are delighted to extend our partnership with the Australian Open to 2029. beIN’s coverage of the Southern Hemisphere’s only Grand Slam dates back to 2005 and this milestone reflects our ongoing commitment to bringing our viewers the best of international tennis. We look forward to delivering five more years of high-stakes competition, incredible performances, and unforgettable moments from the sport’s top-ranked players, ensuring our subscribers enjoy the very best of this iconic tournament.”

Cedric Cornelis, Australia Chief Commercial Officer of Tennis, said: “We are delighted to extend our partnership with beIN, a long-term valued broadcast partner of the Australian Open. This extension means the Australian Open will continue to find new audiences globally and that beIN subscribers can enjoy watching tennis in its most exciting form.”

In addition to the Australian Open, beIN SPORTS broadcasts the other three Grand Slam tournaments – Roland Garros, Wimbledon, and the US Open at Flushing Meadows – as well as key ATP events.

Organised annually by Tennis Australia at Melbourne Park in Victoria, the Australian Open is the most-attended Grand Slam event including qualifying, with more than 1.1 million spectators at the 2024 edition.