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APACD launches Gulf chapter

Local branch of Asia-Pacific Association of Communications Directors will be led by co-chairs Alex Malouf and Saba Al Busaidi

The Asia-Pacific Association of Communications Directors has launched its Gulf Chapter, led by co-chairs Alex Malouf and Saba Al Busaidi.

Like APACD’s other local chapters, in Australia, Hong Kong, India and Singapore, the Gulf chapter will serve to drive the organisation’s grassroots efforts, facilitating insights, meetings and group activities.

“There’s so much good communication work being done across the region,” said Saba Al Busaidi, co-founder of Viral Oman and a senior comms professional for one of Oman’s leading telcos. “I’m excited about being part of the founding team that will bring APACD to the Gulf, so that we can share these best practices with communi


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